About Us

Keeping it cool since day one

We’re your go-to frozen food buddy based in Malaysia. Whether you run a busy café, a bubble tea shop, or just love stocking up your freezer at home — we make life tastier and way more convenient. We started back in 2007 with just one product — sweet potato fries. Fast forward to today, we’ve grown into a one-stop frozen hub offering over 100 high-quality products. From fruits and veggies to snacks and smoothie packs, we’ve got your freezer covered.

What We’re All About

Our mission is to make fruits and vegetables accessible and affordable for everyone — from households to food factories. We’re here to maximize the use of fruits and veggies across the entire supply chain through frozen innovation. We work with cafes and restaurants, beverage brands, food manufacturers, retailers, as well as home chefs and smoothie lovers.

Where You’ve Seen Us

We’ve popped up at food exhibition events like FHM at KLCC, serving up samples, blending smoothies on the spot, and showing how frozen can be fresh, fun, and seriously convenient. And if you're a grocery aisle explorer, you might’ve already seen our products chilling at selected supermarkets , ready to jump straight into your blender, wok, or oven.

Our Vision

To become the most trustable frozen food brand in Malaysia

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